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Jul 31, 2023

The Dior Le Jardin Des Rêves Dior Spa Cabana At The Beverly Hills Hotel Is The Place To Be This Summer.

BEVERLY HILLS, CALIFORNIA- Dior and The Beverly Hills Hotel coming together for the Dioriviera ... [+] pop-up was a partnership of two companies that represent timelessness and luxury.

This summer has been filled with some of fashion’s most luxurious brands partnering with hotels to create café, beach, spa, and poolside experiences. The beach club at the San Domenico Palace Hotel in Taormina, Sicily (in Italy) is decked out in Dolce&Gabbana. The Puente Romano Beach Resort in Marabella, Spain launched its first ever Fendi beach club at the resort. Cheval Blanc in Saint-Tropez is decked out in everything Louis Vuitton from the lawn chair cushions, to the pillows, and overall ambience along the Côte d’Azur. And, The Beverly Hills Hotel opened its first-ever Dioriviera pop-up at the renowned Los Angeles hotel, filled with items unique to Dior’s summer activation, as well as a one-of-a-kind spa.

The Beverly Hills Hotel, part of the Dorchester Collection is known as the Pink Palace. Over a hundred years old the hotel started in 1912 and has drawn and continues to draw celebrities and dignitaries alike. Ben Affleck and JLo can be seen dining in the Cabana Café that overlooks the Dior pop-up on occasion. Situated in Beverly Hills, a bustling city within Los Angeles, it boasts quintessential Palm Trees, mansions, and a glamorous pool. That’s the setting for the pop-up with its Mediterranean-esque vibes and the Dior toile de Jouy print that hugs the pool area.

The Dior toile de Jouy print surrounds the Dioriviera pop-up and pool.

For the hotel, doing a popup was something they been wanting to do for a while now. “Dior is a wonderful partner of ours and we’ve worked together on various events and activations throughout the years. We had been discussing the possibility of doing a large-scale collaboration like this for several years and the 2023 Dioriviera collection was the perfect opportunity,” says John Scanlon, General Manager of the hotel.

For Dior, it was a no brainer to hold their US Dioriviera pop-up at The Beverly Hills Hotel. “The hotel’s 12-acre gardens and famous pool offers an experience that shimmers with history and glamor.” The hotel’s history and connection to iconic Hollywood is appealing to the renowned Parisian House and for this they wanted their US summer Dioriviera pop-up to be there.

It is its own spa haven open daily from 10am to 6pm. While hotel has its own spa inside, the Dior Spa Cabana is set outside in its own cabana right next to the pool. It is designed for guests to experience brand new facial and body treatments. “The House of Dior chose to situate the indoor-outdoor Jardin des Rêves Dior Spa Cabana at the Beverly Hills Hotel. Nestled among the iconic pink and white striped cabanas, this pop-up oasis offers guests a peaceful escape in the heart of Beverly Hills,” states Dior in collection notes.

The entrance to the Le Jardin des Rêves Dior Spa Cabana.

As you enter the spa cabana you take note of Maria Grazia Chiuri’s reinterpretation of the House’s iconic Toile de Jouy print, done in pink and situated everywhere. Chiuri is the Creative Director of women’s ready-to-wear, accessories, and haute couture and she has an eye for detail. Always diving in to House archives, Chiuri chose pink and gray, colors that were important to Christian Dior himself for their Summer 2023 Dioriviera Capsule collection. “The toile de Jouy print and bayadere stripes are illuminated in shades of pink and grey – a special palette curated for the Fall 2023 collection that was meant to be at The Beverly Hills Hotel!,” shares Scanlon.

The spa cabana feels tropical.

The treatment room in the spa cabana.

Giving the feel as if you’re on a private island, it’s no wonder Dior chose to partner with The Beverly Hills Hotel. The hotel exudes island touches with its tropical foliage and very green landscape. The receiving and post treatment room has wooded horizontal blinds- hence the island feel. Rattan furniture with white padding is scattered throughout, with Dior products on display. Each treatment is signature and done with Dior skincare products, and that compliment the hotel’s own spa services.

There are two facial treatments:

The L’or De Vie Miracle Treatment is a ninety-minute treatment that works in tandem with the L’or De Vie Line. An Antioxidant-rich protocol gives skin longevity, which comes from Yquem Sap. Step by step, the skin gains strength and resistance, giving the face an unmatched glow.

The Dior Prestige Haute Prêcision treatment uses the Dior Prestige Line and is holistic. Lasting one hour it combines the regenerative power of the Granville Rose with enveloping massage techniques to blend pleasure with a visible correction of any signs of aging.

There are also two body treatments:

The New Look treatment is a sixty-minute slimming massage treatment that combines exfoliation, the palpate-roll method with kneading and lymphatic drainage techniques paired with anti-water retention and anti-cellulite actions.

The Constellation is a ninety-minute relaxing treatment par excellence that guarantees guests will completely unwind for perfect harmony between body and mind.

The entrance to the Dioriviera pop-up.

The boutique feels as if shoppers are at the beach as it screams ocean resort vibes. “Both Dior and The Beverly Hills Hotel are synonymous with timeless luxury and elegance. Dior’s exquisite designs and exceptional craftsmanship align perfectly with the hotel’s reputation for unparalleled service and sophistication, so there is a natural alignment between our brands that captures the essence of Hollywood glamour,” says Scanlon.

The pop up is filled with items from the Dior Cruise Summer 2023 collection.

Dior fashion and beauty items can be found in the pop up.

The Dior toile de Jouy print can be seen on the clothing items.

Is open Monday to Thursday, 9am to 5pm; and Friday to Sunday 9am to 6pm. Inside you will find Dior fashion from the 2023 Cruise Collection. Handbags, bathing suits, shirts, sandals, hats- everything you can think of.

The poolside cabana.

After shopping, it’s possible to relax and cool down in one of the poolside cabanas. A pink paradise with the Dior toile de Jouy prints on all the walls and ceiling, it draws guests in. Up to 4 people is allowed at a time, and inside you’ll find a TV, mini fridge complete with sparkling water and coconut water, ceiling fan, bath robes, and safe. There are also four lounge chairs in front of the eleven Dior cabanas that overlook the pool.

“This collaboration not only enhances our commitment to providing unparalleled luxury, but also adds a touch of excitement and fun to our guests' stay. We are delighted to have been chosen as the venue for this extraordinary pop-up, and it is a testament to The Beverly Hills Hotel's status as a cultural and fashion destination,” says Scanlon.

Le Jardin des Rêves Dior Spa Cabana The boutique
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